Hollace Davids has spent most of her career planning and executing events – from dinner parties for 10 to premieres for 10,000. Currently, she serves as Senior Vice President of Special Projects at Universal Pictures in the Feature Film Marketing Department. She is responsible for planning and implementing all Universal’s movie premieres, most recently Fate of the Furious, Girls Trip, Despicable Me 3 and Pitch Perfect 3. Davids also works on the Academy® and other award campaigns, film festivals and special projects including retreats and meetings.
Davids began her career at the Los Angeles International Film Exposition where she was the Filmex Society Coordinator. She became a publicist at Columbia Pictures and was promoted to Vice President, Special Events. Before joining Universal in 1995, Davids ran her own marketing and special events consulting agency, with Paramount Pictures, Turner Pictures and the William Holden Wildlife Foundation as clients. She is a member of the Academy of Motion Picture Arts and Sciences and the Producers Guild of America. Davids served as President of Women In Film from 1978-2000 and served on the Board of Women In Film. In 2000, she was honored with the Jim Yeager Award for Public Service from the Publicists Guild and was named as the Mother of the Year by California Mothers Association.
With her husband, Paul, Davids has written seven books, including Star Wars novels, and has produced the independent films Starry Night, the Saturn-award winning documentary The Sci-Fi Boys, Before We Say Goodbye, The Life After Death Project and Marilyn Monroe Declassified. Davids holds an A.B. in Psychology, cum laude from Goucher College in Baltimore, and an Ed.M. in Counseling Psychology from Boston University.
Effective 2018, Davids will re-open the Hollace Davids Company and continue to consult on events, awards and film publicity.